This workshop describes, in detail, how to bring a business to the web in a timely, cost effective manner. Read more
Public relations can be a confusing marketing tactic. It operates differently than other marketing tools. PR is a combination of news and sales, and to generate media interest in your story, you must think like a journalist to create a story that’s newsworthy and then “sell” it to media.
This session will teach you how to manage customer complaints, including why and where your customers complain, how to turn customer service into a marketing advantage, and more. Read more
This webinar will cover emerging consumer search behaviors, tips for using data to understand consumer needs and what you can do to position your business for success. Read more
In this SCORE webinar, Susan Solovic, THE Small Business Expert, will offer tips to create your noticeable difference from the competition. Read more
Small businesses tend to take the lean approach to marketing. They don’t outsource it much, and they often underfund it. But you can beat your competitors, even if they have much larger marketing teams.